Loading…
AgileCamp Silicon Valley
November 6, 2017
Santa Clara Convention Center 
5001 Great America Pkwy, Santa Clara, CA 95054 

REGISTER NOW AT:  www.agilecamp.org 
View analytic
Monday, November 6 • 11:10am - 12:10pm
Untangling the MVP - Accelerating Product-Market Fit

Sign up or log in to save this to your schedule and see who's attending!

Feedback form is now closed.

Getting to MVP quickly is a critical milestone for teams. Learn why, a framework for lean validation, and how to reduce risk along the way.

The MVP or Minimum Viable Product, popularized by Lean Startup, plays a critical role in Lean product validation.  It is the most important test to demonstrate that product-market fit has been achieved.  Yet teams are often unclear what an MVP is and how to prioritize it versus other research options.

In this session, Lean product management expert Greg Cohen will shed light on the history of the MVP, how it fits into Lean product validation, and how three different companies approached the MVP in new product introductions with a focus on B2B situations.  


Speakers
avatar for Greg Cohen

Greg Cohen

Founder, Agile Excellence LLC
Greg is a 20-year Product Management veteran with extensive experience in understanding customer needs and collaborating with development to create market-driven products. He is an expert and strong advocate of customer centric design, Agile development, and a pioneer of Lean product management methods. He has worked and consulted to venture start-ups and large companies alike, including Software-as-a-Service (SaaS) products, data analytics, and medical diagnostics and devices. Companies include Cisco, Computer Associates, Dell, Experian, ideaLab!, Instill, Kaiser, Mako Surgical, Pandesic, People Fluent, SunTrust, and Walmart.com. Greg is the author of the... Read More →



Monday November 6, 2017 11:10am - 12:10pm
208

Attendees (5)